Uguquko lwezihlangu zoKhuseleko lwaseTshayina: Ukuthotyelwa, ukuThuthuzelwa kunye ne-'Blue-Collar Cool' yeFuel Global Boom

Njengoko iNPC yaseTshayina kunye ne-CPPCC zijolise “kwimpilo-ntle yabasebenzi ephambili”-kunye neSebe lezoBusebenzi lithembisa ukunyuselwa imivuzo kwiindima zemveliso kunye noLawulo lwaBantu abaPhakamileyo lokucombulula ukugqunywa kweengozi-imarike yezihlangu zokhuseleko ingena kwinguqu eyimbali. Imfuno yehlabathi imiselwe ukubetha i-14.5 yeebhiliyoni zeedola ngo-2025 (iDatabridge 2024), eqhutywa ngabavelisi baseTshayina badibanisa ukuthotyelwa kokulawula kunye ne-ergonomic innovation.

I-Tech Leap eqhutywa ngumgaqo-nkqubo
Kumgca wemveliso weGuangdong Baizhuo Shoes, i-high-cut cutIsihlangu semvula sentsimbi ye-PVCkutshanje kupasiswe isiqinisekiso CE ENISO20345. I-AEO-certified firm, ixhobe ngamalungelo omenzi we-ergonomic angama-50+ (i-midsoles esuswayo yokulwa nokudinwa, i-PVC enganyangekiyo yeoli), yabona uJanuwari 2025 ukuthunyelwa ngaphandle kwe-17.5%-ukubonelela ngezityalo zekhemikhali zaseMzantsi-mpuma Asia kunye neendawo zokwakha zaseYurophu. I-CEO uFeng Yuchao uthi: "Abasebenzi babekhe babiza iibhutsi zentsimbi" ngamakhamandela entsimbi. Ukuphuculwa kuphendula kwidatha ye-OSHA: I-23% yokulimala kwendawo yokusebenza iqala ngokuhluleka kokukhusela iinyawo.

Ukusuka “kumsebenzi-ombi” ukuya kwisitayile soShishino
Umda we-e-commerce ubhala kwakhona imigaqo. Indawo ye-DTC kaNanjing Tianlihe ibonelela ngeebhutsi zokhuseleko ezimodyuliweyo-imibala yentsimbi-uzwane ngokwezifiso (neonmthubi/matteblack) kunye nokuqina kwe-midsole-ithengisa ngaphezulu kwe-3.5 yezigidi zezibini eJapan ngo-2024. Oku kuhambelana ne-Technavio "ikhaphukhaphu + yesitayile" trend: 39% yabasebenzi be-APAC bahlawula imali eyongezelelweyo kwiibhutsi "ezilungele ikhefi." Umgaqo-nkqubo omtsha kaHainan ongenamsebenzi othi “thenga uqokelele” utshaja abasebenzi bokwakha eSanya ngoku babambe iibhutsi eziphefumlayo ngexesha leeholide, okonyusa intengiso ngama-40% ngenyanga ngenyanga.

Idatha Ngobuso bomntu
Ubude bobomi baseTshayina bebetha i-79 (NHC 2024) ifuna ukhuseleko oluchazwe ngokutsha-hayi nje ukhuseleko lwempembelelo, kodwa intuthuzelo yemini yonke. I-Jiangmen Customs' RCEP yokucuthwa komrhumo (ucutha iindleko zase-Southeast Asia nge-20%) inceda iibrendi ezifana nezakho zithengise ii-high-tops ezisongekayo kwii-hubs ze- logistics zase-Singapore, iphelisa inkathazo “yokuthwala ukuya emsebenzini”. Uvavanyo lwe-Shanghai Hongqiao lutyhila i-68% yabasebenzi abaphambili abazimisele ukuhlawula i-¥50 eyongezelelweyo ngenyanga nge-blister-free, uyilo oluphefumlayo.

Isidima soMsebenzi omtsha
Ngo-2025, izihlangu zokhuseleko azisezizo “izixhobo zasefektri”-ziluphawu lwesidima sabasebenzi. Xa indawo yakho ye-DTC ibonelela nge-“anti-fatigue midsoles + traceable steel toes,” awuleqeki nje i-39% yesabelo semakethi ye-APAC (Technavio)-“beka abantu kuqala” inguqu yokuvelisa. Yonke i-boot eqinisekisiweyo iba sisithembiso: "Ukhuseleko lwakho, ibhongo lakho."